Brand system · Tape

Green means cleared.

Working product name is Greenlight. The name may change. These tokens do not. Marketing is loud. The desk is quiet.

Color

Phosphor fills the Well only. Cleared is the only green that may be text or a button on Paper. Never Voltage acid. Never forest-and-gold.

Paper
#F1F4F2
Well
#121814
Ink
#101613
Phosphor
#14E07A
Cleared
#087044
Queue
#5A635E

Type

Schibsted Grotesk for headlines. Sora for body. Azeret Mono for tape rows, IDs, and clocks. Self-hosted. No Google Fonts on the wire.

Watch the feed go green.

Body in Sora. The AI CMO for regulated firms.

GL-106 · CLEARED

Two registers

Accent may fill a surface the user passes through (landing, login). Accent may only accent a surface the user works in (tables, settings). The bar on the wordmark is the mark. Not a leaf. Not a traffic light. Workspace logos are tenant-owned. Click the mark in Settings to replace it.

Voice

Factual. Sentence case. No em dashes. Buttons name the next action. Banned: streamline, seamless, world-class, empower.

Back to the landing